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Denis Olivennes set the course. The boss of Europe on Monday announced a desire to place the station "lasting beyond 10% of total audience," where its predecessor, Alexandre Bompard, always assured that "we had not set a target Hearing ". A Europe which ended the 2010-2011 season to 8.7% of the audience, did not exceed the symbolic threshold of 10% audience from January to March 2010. For Denis Olivennes, yet it is the "natural area" where Europe has to change 1. Currently, a play in which division France Inter (10.2%) and NRJ (10.7%). "It's a marathon not a sprint," said Denis Olivennes.

If the owner of the station, also at the head of information division of Lagardère Active (Europe 1, Sunday Journal and Paris Match), is given three years to reach its goal, it is pressed to do so."We need to increase advertising revenues and those from diversification. It provided funding for our programs, "commented Denis Olivennes. In the first half, Europe 1a indeed registered a "slight decrease" in advertising revenues. But advertisers have been attracted by the new schedule in September, reassured the control group low fee payday advance.

This new grid wants to "reconnect with the deep roots of the station." "Europe is a television station whose spine is the information which has the characteristic good humor," analyzed Denis Olivennes.Simple translation on the air: the three appointments of information of the day – the morning, afternoon and evening Europe – are interspersed with two "beaches of entertainment," in the late morning and afternoon.

New site info

Eager to improve its image among listeners as advertisers, Europe has become an an "opinion leader". It is the mission entrusted to Arlette Chabot, director of information of the station. "The information needs to be a reference to Europe, as its independence," she said. To strengthen its position as the standard for information, will also launch a Europe in mid-October a "pure player" of information, facilitated by a dedicated team of journalists. It will be fed content from other sites in the group, its own content and production of Internet users.

Caution on the Cac 40. In the wake of the Asian stock markets and the day after a sharp drop on Wall Street, investors should not take any risks. According to market operators, the Cac 40 and may open down.

Markets are waiting with some anxiety the president's speech to the U.S. central bank, Ben Bernanke, the outlook for the U.S. economy. An hour and a half ago, the U.S. government has released its second estimate of GDP for the second quarter. The consensus growth overseas could fall by 0.2 point to 1.1% from the first estimate. On Thursday, weekly jobless claims declined.Causing a sharp decline in U.S. stock markets.

On the corporate side, the ball results Essilor continues with the program on Friday morning.

Essilor International reported first half sales of 2.06 billion euros, up 6.9%, the band announced via a press release issued in the edition of Les Echos to appear Friday payday loans lenders.

Financials

The ban on short selling financial stocks on Thursday was extended to France, like Italy, Spain and Belgium, and the Financial Markets Authority (AMF) said it would review its position by late September.

Total expected to present a reorganization in the fall of scale of its operations downstream, with a planned merger of its refining and petrochemicals, according to Les Echos, citing union sources.

As for oil, prices were mixed Friday morning during electronic trading in Asia, in a sluggish market, before the highly anticipated speech of the head of the U.S. central bank (Fed). In morning trading, a barrel of "light sweet crude" for delivery in October gave 10 cents to 85.20 dollars per barrel of Brent North Sea crude for October delivery took 19 cents to 110.81 dollars.

If prices continue to increase, rising interest rates tend to slow down on its side. The latest results of the Housing Credit Monitoring / CSA published Monday, the average rate charged by banks for getting a home loan rose to 3.90% in July, or 0.04 basis points over that in June.

It's much more at the end of 2010, where it reached a low of 3.27% on average, before rising sharply in the first quarter of 2011. In the early months of the year, interest rates have taken nearly 10 basis points per month, before slowing gradually to rise in the second quarter.

Because the factors that competed so far in the rise in interest rates now seem not to have to play. "The increase began in November 2010 was related to liquidity constraints imposed by the Basel III.To satisfy them, the banks have increased their margins on new loans payday loan lenders. Today, this adjustment – of around 70 points to 100 basis points depending on the establishment – is probably done, "said Michel Mouillart, an economist at Paris X-Nanterre.

Other factors, however, could take over. The cost of money, in particular, could rise because of uncertainties related to the amount of sovereign debt. For the moment, "this factor did not play," said the economist. But it is already expected that the three-month interbank rates and increasing to ten years until 2012, drawing upward those for mortgages. "The movement of rising interest rates should continue," predicts ultimately Eluère Olivier, an economist at Credit Agricole.

Increase the duration of loans

Photo credits: Jean-Christophe Marmara / Le Figaro

EADS multiplies acquisitions. The parent company of Airbus announced Monday that its subsidiary Astrium took possession, for 673 million euros, Vizada, a specialist in satellite services. She took over the participation of the fund Apax Partners.

Vizada, which employs over 700 people and has a turnover of 458 million euros, was born from the merger of satellite communications Norwegian Telenor and France Telecom.It has 200,000 users worldwide, among them "ships of the merchant marine, emergency response agencies, government and military units, media companies, providers of telecommunications services and Internet, as well as 'business aviation, military and civilian, "said EADS.

Supplier of the U.S. government in the airline industry, Vizada has received this year a contract with the U.S. General Service Administration to "ensure access to services for mobile satellite communications to government customers and military payday loan." German and French armies are also among its customers.EADS achieves its fourth acquisition since the beginning of the year and its biggest operation since the acquisition, for 2.75 billion euros in September 2006, the 20% of Britain's BAE Systems in the capital of Airbus .

Reduce its dependence on sales of Airbus

In late June, Eurocopter has completed the acquisition of Vector Aerospace Canada for 450 million euros. Last week, Airbus has purchased the American Metron Aviation, a service provider for air traffic control, for an undisclosed sum. He launched a bid in the amount of 348 million euros in the Danish Satair, a specialist in the supply of aircraft spare parts. "These acquisitions reinforce Astrium, Eurocopter and Airbus in services and in the U.S. market," said Boris Zaïtra, corporate vice president and director of mergers and acquisitions at EADS.

While looming two weekends among the busiest in passenger of the year, Air France warned of now-already-and its passengers that they may have to be patient. If the airline has reached an agreement with the seven unions of Stewart and hostesses, thus avoiding a first strike scheduled for July 29 and August 1, and with the pilots, who have lifted their strike notice of August 5 to 8, it still faces other threats to social movements.

Another notice of pilots

A threat is … drivers, this time those who are carried by three minority unions – the SPAF, the Alter and R'Ways – and who have filed a strike notice for the July 29 to August 1. As the crew before them, the drivers are protesting against the offensive "anti-low cost" Air France plans to launch in its databases province.The new operation is expected to result, according to the drivers, an increase in the number of hours worked and trips a day.

For now, this movement somewhat worried the company, which does not anticipate any disruption in traffic this particular weekend.

Mechanics harden the tone

Meanwhile, the management of Air France must also manage another conflict, less publicized than those of pilots and aircrew, but that could be acted upon: some 4000 engineers responsible for maintenance of 260 units of the company practice of walkouts, for seven weeks no faxing payday loans. If the company minimizes the facts explaining that the work stoppages of one or more hours that are 50 to 100 people, the impact on traffic is nonetheless real.

According to Le Parisien, Aujourd'hui en France, long flights and medium-haul flights from Paris-Charles de Gaulle accuse each day delays of 15 to 20 minutes. Management also recognizes that it is obliged to postpone the launch of a two-plane in the evening to morning. Orly airport and Toulouse are also affected.

And before the stalled negotiations on wage demands, the engineers are threatening to get tough tonight at 22 hours. "Delays are possible and we do not exclude some cancellations," said Air France AFP. Alert bulletins on traffic conditions are published to the attention of travelers on the website of the company.

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Despite a sales increase of 3% to 7.9 billion euros in the first half and stable at 4.4 billion euros in the second quarter, Lafarge reported income down sharply from 34% to 260 million euros in the first half. The group warned that inflation and exchange rate effects will weigh on annual results. "The sector is still affected by high inflation and the absence of global recovery in developed countries," said Bruno Lafont, CEO of Lafarge, said in a statement.Half-year net income was, indeed, benefited last year, a gain of 160 million euros after selling its 17.28% interest in the Portuguese group Cimpor.

Weighed down by a huge debt of 14 billion euros, the rating agency Standard & Poor's has pushed the note of cement to the level of speculative transmitter – Lafarge claims to be "on track" to meet its debt reduction target of at least two billion euros in 2011. Two weeks ago, the group sold its gypsum in Europe and America in the Belgian Etex to € 1 billion (enterprise value) and they could sell in North America and Asia.In the second quarter, the group achieved 50 million savings in structural costs, $ 100 million since the beginning of the year, in line with the objective of a reduction of at least 200 million in 2011 .

The group still expects an increased demand for cement and provides a market growth between 2% and 5% in 2011 compared to 2010.

Christophe de Margerie confirmed and signed. In mid-April, the boss of Total has caused an uproar by saying that the super two euros per liter was something inevitable.This time the statements are more subtle but no less firm: on the margins of economic meetings in Aix-en-Provence, the head of the French company said that "the price (of oil) rather than being on the rise, so do not expect long-term prices (fuel) down. "

The issue is very clear to Christophe de Margerie, "If it does not reflect the increase in oil prices, the box runs." Under these conditions, while going on holiday will intensify in the coming days, the price the pump are about to take four to five cents extra.

The decision of the International Atomic Energy Agency (IEA) on 23 June, to tap into strategic reserves to lower prices will have had a very limited impact."The effect was instantaneous – crude has fallen from 115 to 107 dollars, almost four cents less at the pump – but the fundamentals of the market quickly regained the upper hand," said Jean-Louis Schilansky, President of the French Union of Petroleum Industries (Ufip).

$ 200 a barrel

In this case, is the increase in demand on prices. While the IEA has estimated that the outbreak in the spring classes began to slow global consumption, but the 90 million barrels per day (bpd) is no longer so distant. Moreover, if growth continues, the cap could be gone by the end of the year, according to the scenarios of the Agency.

Meanwhile, it is unclear how far prices will rise at the pump. At the end of last week, the Brent crude in London closed above $ 118."The courses tend gradually to 120 dollars," said Jean-Louis Schilansky which states that within a few days fuel prices should find their levels of early June. An average of 1.50 euro for unleaded 95 and 1.33 euro for a liter of diesel. As for the bar that fateful two euros per liter, it corresponds to the experts at a price of 200 dollars a barrel. "We still have some respite," said Jean-Louis Schilansky.

In this issue so sensitive fuel prices – especially in summer – the government continues to be very careful. A few days ago, they had encouraged retailers to pass quickly down the barrel instantly.This time, they should encourage stakeholders – oil and supermarkets – to smooth the rise in crude.

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While the competition is fiercer than ever on the mobile phone market, after the battle of VAT and before the arrival of Free Mobile, Bouygues Telecom has decided to strike a blow. The group on Monday launched B & You (pronounced in English "and you bi"), a new brand in its own right, only distributed on the Internet, but in return offers two packages very aggressive.

B & You offers calls, SMS, MMS and unlimited Wi-Fi 24 hours 24 to 24.90 euros a month. A second formula, to 36.90 euros a month, adds more internet access 3G + (up to 500 megabytes).

Packages actually aggressive, which puts B & You among the cheapest in the market. Note however that these prices are for offers "naked", that is to say without subsidized mobile phone operator.Clearly, the customer will keep their old phone or pay for its new mobile "full price", or about 600 euros for a iPhone4 example. This is the cost of the mobile operator itself. The offer is therefore suitable for consumers who do not want to change mobile. Another advantage for the customer is not forced to embark on a period and is free to change operators at will.

The offer is cheaper for the customer because it is more economical for the operator: exit the costly call centers, stores, everything is online only. In case of failure? The client manages to find the answer through the forums, or returns its mobile mail through a relay package.Left to make do with an old mobile in the meantime.

The new brand, which is both very highly participatory and community, offers subscribers a Web site, a forum, a blog, a space on Facebook and Twitter, where they can submit their problems, provide advice , vote for or against future offers, etc..

"This is the mobile phone 2.0," said Caroline Lehericey, Director of B & You. "Our goal is the generation Internet, users tend to be young, on the lookout for low prices, very comfortable with technology and reluctant to need help."

Create the break in the patterns of market

This new brand, which is managed by the communication agency DDB, functions as a start-up independently. It has of course the network of Bouygues Telecom.The operator Bouygues Telecom, meanwhile, retains its identity, with its network of stores, its service, its consumer hot lines, etc..

It is a flagship project for the group, working for months on this project top secret, under the code name "U2". Inventor of the package in 1996, the first unlimited offers all operators with Neo and the fixed-mobile convergence with ideo, Bouygues Telecom hopes to re-create the "break" in the habits of the market.

Conservative, the company does not communicate sales targets. She claims to have created a brand responding to an emerging need that may develop in the future. And if B & You start with two mobile offers, nothing does it markets tomorrow as the Internet box.

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Europe is gaining time, but did not extinguish the fire in Greece. Following a conference call Saturday, finance ministers of the euro area have given the green light to release "by July 15" 8.7 billion euros in loans that should add 3.3 billion paid out by the International Monetary Fund (IMF). This decision was expected after the adoption this week by the Greek Parliament of the austerity program imposed by his European creditors. "It (the decision) strengthens the international credibility of Greece", immediately congratulated the Greek finance minister, Evangelos Venizelos.

As the new Executive Director of the IMF, Christine Lagarde, to take office Tuesday, the organization welcomed the developments."We welcome the commitment of the Eurogroup to a funding strategy that ensures that the Greek economic program is fully insured," said the spokesman for the IMF, Caroline Atkinson. No details however were given about a possible date on which the Board could meet to release the funds.

Berlin puts pressure

If these 12 billion euros to Greece should avoid going bankrupt in the short term, it is not enough to save the country permanently and fully reassure the financial markets. For this, the country has called for a second bailout International 110 billion euros. Finance ministers of the euro zone have promised yesterday decisions "in the coming weeks." For its part, the German finance minister, Wolfgang Schäuble, more prudent, spoke of an agreement by the fall only.Berlin looks indeed to be certain that Greece implement austerity measures quickly that the country has promised. "After the release of the fifth installment of the countries of the euro area and the IMF, the next step must be addressed decisively: the measures passed in Athens should be implemented quickly. Privatization, for example, must be launched without delay, "responded the German Minister of Finance. Response of Athens: the austerity plan of 28.4 billion euros will be implemented before mid-September.

Ireland, Portugal, Italy and Spain could knock on the door

These two months of rest should also help to advance on a second rescue plan 110 billion euros. Finance ministers of the euro area have not spoken on this subject last night.They expect to clarify the private sector, banks and other creditors, imposed by Berlin to a new plan to help decide. "The details and extent of the involvement of private and official sources of additional funding will be determined in the coming weeks," they said.

Time is running out: Ireland and Portugal may need a new international aid. As for Spain and Italy, both countries are under pressure from rating agencies. "The failure of European political leaders to resolve the crisis quickly and decisively hits the rest of the euro area," says Ben May, economist at Capital Economics. The United States pressed more in Europe to solve its debt problems to avoid a global impact."If Greece fell deeper into recession following the new austerity measures, it could reduce the willingness of governments to implement additional fiscal measures," says Ben May.

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The "minicanicule" announced for the next 48 hours will probably only reinforce the trend: "With the good weather that prevailed in France, beer consumption has registered an increase of 2.7% over the first months of year, "said Pascal Chevremont, managing director of France Brewers, whose 76 members account for three quarters of the beer produced in France. The increase is mixed following market segments: + 0.6% for cafés, hotels, restaurants and up 3.7% in supermarkets.

The warm spring and very dry, however, is not very good news for the sector. He has had a devastating effect on crops of malting barley."With the rain in recent days, there may be good surprises, but overall we expect yields down 55 quintals per hectare or so, a decrease of 10 to 20% compared to Last year, "Christophe fears Grison, president of the network Farre (Forum of farming environmentally friendly), himself a farmer of malting barley in the Oise.

Especially since the quality risk, too, to be less. "The water did not fall at the right time, we expect to see the analysis made after the harvest on the eating quality and protein content of barley, says Pascal Chevremont. Decommissioning of feed barley malting barley should be more important. "

Christmas Beer

The offer should be hexagonal in decline. Yet France is the second largest exporter of barley after Russia cash advances pay day loan.The price of this raw material, essential to the manufacture of beer, will therefore remain at high levels. According to the latest monthly bulletin of economic FranceAgriMer (the body responsible for collecting data on agricultural crops in France), prices have more than doubled in one year, more than 235 euros a tonne. They even reached in early May 320 euros per tonne on the futures market Euronext.

For the moment, "the brewers are working on stocks three months ago," said Michel Portier for his part, Director of Agritel, a company specializing in risk management in the prices of agricultural commodities. So no risk of immediate price increase of the half at the counter.

The first harvest of barley into malt today – it takes between 150 and 200 grams of malt to make a liter of beer – will not be in the glasses before the end of the year, with Christmas beer.

"But ultimately, it will have an impact on the final product increased barley as packaging, another important component of cost, also recorded significant increases," warned Pascal Chevremont. Tariff negotiations ahead sandwiched between the purchasing of large retailers – which sells three-quarters of the beer – and the four major brewers, who control more than half the world market: AB InBev (Leffe), SAB Miller, Heineken and Carlsberg (Kronenbourg).